FAQs · InboundForward

Straight answers before we talk.

Questions about the free checkup, paid work, SEO, or how AI fits into your marketing? Here are the basics. If your question depends on your business or systems, we can talk it through.

Frequently asked questions

Questions before we talk?

Clear answers about the checkup, the work, and what to expect.

What does InboundForward do?

InboundForward helps small and midsize businesses with SEO and AI search visibility, website improvements, email marketing, customer follow-up, marketing automation, and reporting. You work directly with me, Brian, from figuring out the problem to putting the improvements in place.

Who is this for?

It's for business owners and small teams who need experienced marketing help but don't have the time or in-house resources to handle everything themselves. We can focus on one problem or plan ongoing support.

What happens during the free marketing checkup?

We spend 30 minutes discussing your goals, how people find you, and how you handle new inquiries. You'll leave with a few practical priorities, whether or not you hire me. We can meet for coffee in the Phoenix Valley, my treat, or by video. A detailed audit, account review, or implementation project is separate paid work.

Can you help people find my business on Google and in AI search?

Yes. I help improve your website's content, structure, and business information so search engines and AI search tools can better understand what you offer. This includes SEO and work on AI search visibility. Rankings, mentions, and recommendations cannot be guaranteed.

Do I need a new website or different software?

Not necessarily. I'll review what you already use and look for practical improvements. If replacing something makes sense, I'll explain the reason, costs, and tradeoffs before you decide.

Can you work with my current marketing team or agency?

Yes. We can agree on a specific area where I can help, such as follow-up emails, search improvements, reporting, or connecting your tools. We'll clarify responsibilities before work starts.

Can I hire you for one project?

Yes. A project can focus on a specific need, such as improving contact forms, setting up email follow-ups, or organizing reporting. Ongoing support is a separate option.

How much does it cost?

The initial marketing checkup is free. Paid work depends on the problem, the systems involved, and the agreed deliverables. You'll receive a scope and price before work begins.

How soon will I see results?

Some changes, such as repairing a form or setting up reminders, can improve the process once they're tested and live. Search visibility and customer response take longer to evaluate. We'll agree on what to measure and when to review progress.

Will AI replace the personal side of my business?

That isn't the goal. I use AI where it can help with tasks such as preparing drafts or organizing information. We'll decide what needs your review and where direct human communication matters most.

Looking for more detail?

SEO & Organic Search explains technical reviews, local visibility, expectations, and measurement.

AI Integration & Automation covers practical workflows, human review, existing tools, and maintenance.

For engagement options, see pricing. To understand the first conversation, see how it works.

Start with a free Marketing Checkup.

Coffee in the Phoenix Valley, my treat, or a video call—choose what works for you.

Book a Free Marketing Checkup

30 minutes with Brian. No obligation to hire me.